Our Information to Launching an On-line Clothes Resale Enterprise


Buying normally means spending cash — however what for those who might use your ardour for purchasing to make some cash?

That’s an actual risk, because of the booming world of on-line clothes reselling.

With platforms like Mercari, Poshmark and eBay, it’s simple to launch your individual on-line clothes resale enterprise.  These six steps will assist you get began.

1. Choose a Platform

Your first step? Choose a platform.

A number of on-line marketplaces can be found so that you can resell your clothes. Right here’s a breakdown of three of the most well-liked choices.


Everybody is aware of about eBay. It’s been round for the reason that ‘90s, and you should buy and promote practically every little thing, from automobile components to cribs to new and used clothes.

What’s good about promoting on eBay:

  • You possibly can promote your objects with eBay promoting, which is an easy and reasonably priced method to get extra eyes in your merchandise.
  • You possibly can promote your merchandise world wide.
  • When you listing your objects, you don’t should do a lot together with your retailer to make gross sales

What’s not so good about eBay:

  • Itemizing objects could be time-consuming because of the quantity of element required.
  • Your consumers have as much as 180 days to make returns, which suggests you would be required to offer a refund as much as six months after making the sale.
  • Consumers have two days to pay for an merchandise after buying it, so you will have to attend a bit to receives a commission.


You possibly can cost a flat transport fee or let eBay calculate it primarily based on distance, packaging and merchandise’s measurement. Whenever you buy your transport label via PayPal, you’ll pay industrial transport charges that are cheaper than buying a transport label utilizing one other methodology.


Ebay’s charges could be a bit complicated. Your remaining charges will in the end rely upon the ultimate sale worth. Study extra about their promoting charges.


Poshmark is greatest often called a market that mixes purchasing with the interactivity of social media.

What’s good about promoting on Poshmark:

  • The social facet is nice Should you like being a part of a neighborhood.
  • It’s easy to listing your objects.
  • Poshmark calculates precisely how a lot you’ll obtain after your charges are taken out.

What’s not so good about Poshmark:

  • It may be time-consuming as it’s important to construct followers, share your objects, observe different sellers, listing repeatedly and do much more to maintain your retailer related.
  • The transport charges could be off-putting.
  • There appears to be extra emphasis positioned on promoting over shopping for, so there’s extra competitors.


There’s a flat-rate payment of $7.11 for packages weighing 5 lbs. or much less.


You pay a $2.95 payment for gross sales below $15 and a 20% payment for transactions over $15.

Professional Tip

Need to get began with Poshmark? These 5 professional suggestions will set you up for fulfillment.


Mercari is an easy resale platform that provides customers the power to promote every little thing, together with know-how, handmade objects, residence items — and clothes.

What’s good about promoting on Mercari:

  • It’s simple to listing your objects.
  • The fee it’s important to pay is decrease than another platforms.

What’s not so good about Mercari:


You could have three choices:

  • Purchase transport labels via Mercari at as much as 60% off retail.
  • Buy separate transport.
  • Use Mercari’s pack and ship service.


Mercari requires that you just pay a flat 10% fee on every sale. No itemizing charges or various percentages.

2. Select Your Stock Properly

After selecting a platform, it’s time for the enjoyable half — purchasing!

You could have a couple of alternative ways to construct stock in your reselling retailer:

  • Retail arbitrage: That is once you go to purchase objects which can be on sale at a deep low cost and resell them for a revenue.
  • Resell pallets: Retailers like Amazon and ThredUp promote resell pallets that includes buyer returns in bulk. This lets you purchase a whole lot of stock at a reduction. You should purchase a ThredUp Rescue Field on their web site. You’ll should do some analysis to trace down resell pallets from different retailers.
  • Thrifting: Thrifting is a typical method to discover stock. Simply go to your native thrift retailer and search for high quality objects to resell on-line.

When in search of stock, you’ll need to keep away from:

  • Gadgets with harm, stains or holes.
  • Gadgets with robust odors.
  • Luxurious items that aren’t authenticated. If an merchandise doesn’t state that it’s authenticated, you’ll need to inquire about whether or not it’s and request an authentication card or certificates.
  • Gadgets lacking model or measurement tags.

A woman types on a computer with clothes surrounding her that she's trying to sell online.
Tina Russell/The Penny Hoarder

3. Set Your Worth

The value you set in your stock could be the distinction between making a living and breaking even — or dropping cash — as a reseller.

When pricing your objects, you’ll have to preserve the next issues in thoughts:

  • What costs comparable objects have bought for.
  • What you’ll should pay for those who supply free transport.
  • The charges charged by your platform.
  • The prices of packaging.

Don’t overlook to incorporate the price of your time and your general earnings targets.

4. Take Footage That Promote

Footage are value a thousand phrases — so take into consideration what you need your objects to say.

Listed here are some suggestions to remember:

  • Lighting: Use pure mild when doable or put money into synthetic lighting that can precisely showcase your objects.
  • Digicam: Most smartphones can take high-quality photos. Simply be certain you employ the proper settings and angles.
  • Styling: Determine whether or not you need to use a model in your objects, create a flat lay, or dangle them. There’s no proper or fallacious reply; it usually comes all the way down to desire.

Listed here are some extra common suggestions that can assist you make the very best of your visuals:

  • Hold your background freed from muddle and distractions.
  • Stage your pictures.
  • Don’t use flash.
  • Improve your photographs with mild modifying.
  • Zoom in on the small print.
  • Clearly present any imperfections.

5. Record the Particulars

Your itemizing data — like your photos — could make or break a sale.

It’s important to incorporate each fundamental data and any additional information to assist your potential purchaser decide.

Listed here are some issues to incorporate in your descriptions

  • Merchandise measurements.
  • Coloration.
  • What event or exercise it’s greatest suited to.
  • Something that makes it particular.
  • The fabric.
  • Dimension, together with particular sizes like petite, huge or massive & tall.
  • Situation of the clothes merchandise.

6. Promote Your Listings

As soon as your listings are reside, you may set it and overlook it, or you may promote them to attempt to promote your objects faster.

Listed here are a couple of methods you may promote your listings.

  • Social media: Arrange a social media profile in your reselling enterprise. Add photographs of recent objects to your profile itemizing the place they are often bought and the value. You can too contemplate sharing behind the scenes of your reselling enterprise to drive visitors to your promoting platforms.
  • Paid promoting: Some platforms like eBay and Mercari will let you promote your listings, which helps them get seen by extra individuals. They’ve a easy promoting system, so it’s simple, and also you solely pay for those who promote the merchandise.
  • Fb teams: There’s a Fb group for every little thing. Join with different resellers and thrifting lovers to get extra eyes in your retailer and the objects you have got on the market.

Quiana Darden is a contributor to The Penny Hoarder. Freelancer Kent McDill contributed to this report. 


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